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	<title>MyAdvertisingMarket.com</title>
	<link>http://myadvertisingmarket.com/wordpress</link>
	<description>Marketing Management &#38; How To Advertise</description>
	<lastBuildDate>Wed, 10 Mar 2010 21:07:44 +0000</lastBuildDate>
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		<title>Tips For Advertising Success</title>
		<description><![CDATA[1. Identify your advertising goals. 
Your optimization strategy depends on the objectives that you define for your campaigns. 
With specific goals in mind, you can work strategically to achieve your objectives, track your performance, and make the modifications necessary to get the results you want. Here are some typical objectives and sample focus areas for [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/03/11/tips-for-advertising-success/</link>
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		<title>Be Careful What You Advertise</title>
		<description><![CDATA[Be careful what you advertise &#8211; In the past, it was difficult to find information about people other than their phone numbers or address. Now, an increasing amount of personal information is available online, especially because people are creating personal web pages with information about themselves. When deciding how much information to reveal, realize that [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/03/06/be-careful-what-you-advertise/</link>
			</item>
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		<title>The Internet:  Preserving a First Amendment Miracle</title>
		<description><![CDATA[Remarks of Lawrence E. Strickling,
Assistant Secretary of Commerce for Communications and Information
-As Prepared for Delivery-
The Media Institute
February 24, 2010
It is a pleasure to be here with you at the Media Institute. As most of you know, at NTIA we have been almost totally consumed with reviewing and awarding broadband grants under the Recovery Act.  [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/03/01/the-internet-preserving-a-first-amendment-miracle/</link>
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		<title>Freedom Of Speech On Trial With Google</title>
		<description><![CDATA[An Italian court convicted three Google executives of privacy violations.  The ruling said Google (owners of YouTube) did not act quickly enough in removing a Google video of teenage bullies attacking an autistic boy.
Convicted:
Peter Fleischer, Google&#8217;s global privacy counsel
David Drummond, Google&#8217;s senior vice president and chief legal officer
George Reyes, Google&#8217;s retired chief financial officer
&#8220;We [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/02/24/freedom-of-speech-on-trial-with-google/</link>
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		<title>Let Google Know &#8212; No! NSA</title>
		<description><![CDATA[American Civil Liberties &#8212; Google and the NSA. It is hard to imagine a more potent—or frightening—combination when it comes to the collection and safety of Americans&#8217; private information, bBut just such an alliance is underway. As reported by the Washington Post, &#8220;Google—the world’s largest search engine company with access to intimate details of our [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/02/10/let-google-know-no-nsa/</link>
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		<title>Internet Advertising Laws</title>
		<description><![CDATA[U.S. Government &#8212; Good marketing is critical to the success of your business. Marketing has many dimensions, including market research, pricing, advertising, packaging and labeling, distribution and customer service. Investing in a good marketing plan will generate excellent returns. 
But there&#8217;s more to a winning marketing plan or advertising campaign than a profitable product or [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/02/04/internet-advertising-laws/</link>
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		<title>Google, Advertising, New Media And Energy</title>
		<description><![CDATA[For the last few years, our organization has been exploring how an information technologies company fits together with an energy company.
With the demise of traditional publishing (i.e. newspapers and broadcast television), has come the rise of new media marketing.  Though the cost to produce each ad has plummeted, the cost to store and distribute [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2010/01/09/google-advertising-and-energy/</link>
			</item>
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		<title>Washington Times A Sign Of The Times</title>
		<description><![CDATA[The Washington Times, a 27 year old newspaper, is gutting its staff of 40% of their employees.  The entire staff of photographers were terminated. Also, the sports section will be eliminated. &#8220;Our market-based, forward-looking plan is both a response to the recessionary economy, continued downward financial pressures on the news industry and our transition [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2009/12/31/washington-times-a-sign-of-the-times/</link>
			</item>
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		<title>TV Advertising In Trouble</title>
		<description><![CDATA[Free-to-view television programing could vanish.  For over 60 years, network broadcasters have supported programming through commercial advertisements; however, several factors could be combining that make free TV a thing of the past.
Cable, satellite and the Internet have fractured the networks&#8217; audience.  The downturn in the economy may be landing the final blow on [...]]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2009/12/29/tv-advertising-in-trouble/</link>
			</item>
	<item>
		<title>FTC Google-eyeing Google</title>
		<description><![CDATA[The Federal Trade Commission (FTC) has made a second request to Google for information about its proposed $750 million purchase of mobile phone marketer AdMob. It is another example of the government&#8217;s increased interest in Google&#8217;s advertising empire.
&#8220;We know that closer scrutiny has been one consequence of Google&#8217;s success,&#8221; Paul Feng, Google product manager.
]]></description>
		<link>http://myadvertisingmarket.com/wordpress/2009/12/25/ftc-google-eyeing-google/</link>
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