Dear publisher, We understand that as you create content for your site, you’re looking to maximize your revenue from all of your ads, no matter how they’re sold. In this edition’s Tip of the Month, we’d like to introduce you to DFP Small Business, Google’s free ad serving solution for publishers who are...
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Posts Tagged ‘ advertisements ’
Advertising And Marketing Newsletter
Placing Ads On Game Pages
March 2012 Publisher ID Dear publisher, Implementing an additional ad unit on pages with less than three ad units can result in a clear uplift of your AdSense earnings. In this issue’s optimization section, we help you decide when it’s appropriate to add an additional ad unit to your pages. You’ll also learn about:...
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Google AdSense Newsletter For Publishers
Dear publisher, We’d like to thank you for your participation throughout 2011 and we’re looking forward to continuing a successful partnership with you in 2012. To help you boost your revenue early in the year, our first “Tip of the Month” focuses on one of quickest but most efficient optimisation tips: Improving your ad...
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Google Analytics
Dear Google Analytics user, We are excited to share that the new version of Google Analytics will soon be activated in your account. In addition to a redesigned interface that makes it even easier to explore your data, you will also notice some significant new features. Here are a few of our favorites. Google...
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Google AdSense Newsletter
As the holiday season approaches, advertisers are preparing new campaigns and internet traffic is likely to increase. To help you take advantage of this, in this issue, we’ve put together the top tips for making your site more visible. You’ll also find updates on: * Improving page load speed in DFP Small Business *...
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Google.com: Attracting Advertisers to Your Site
- Attracting premium advertisers to your site - Google Apps for Business - Running your AdSense account with AdSense Academy Tip of the Month Attract premium advertisers to your site Most of our premium advertisers have started to plan for the holiday season and you should too! By opting in to placement targeting, advertisers...
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Google Adsense Newsletter
Hello, In this issue, we’re bringing you new tools to keep track of your site’s and ads performance and a helpful policy update. - Google +1 for websites reporting - Policy update on iframes - New platforms performance report - Multi-dimension reporting Tip of the Month Report +1 +1 Reporting is now available In...
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Google Analytics
Google Analytics Benchmarking Newsletter 2011, Volume 1, July 2011 Google 1. Introduction Welcome to the first volume of the Analytics Benchmarking Newsletter! This month, we are replacing the standard “benchmarking” report in your Google Analytics account with data shared in this newsletter. We are using this newsletter as an experiment to surface more useful...
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Advertisements Vs. Public Service
If it is not commercial… it’s not a commercial. A public service announcement is any announcement for which no consideration of any sort (including, but not limited to, cash, goods or services, in-kind contributions, endorsements, favorable treatment) is made to the the liscensee or any organization or entity associated with the licensee and which...
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TV Advertising In Trouble
Free-to-view television programing could vanish. For over 60 years, network broadcasters have supported programming through commercial advertisements; however, several factors could be combining that make free TV a thing of the past. Cable, satellite and the Internet have fractured the networks’ audience. The downturn in the economy may be landing the final blow on...
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