Posts Tagged ‘ Internet advertising ’

The government has published predictions for marketing trends. There are many: Internet advertising will continue to increase, campaigns will become more integrated, data will drive more marketing strategies, to name a few. All well and good, but many of these trends seem more applicable to big brands, which have big budgets and larger marketing...
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Defendants will Pay $1 Million to Settle Charges The Federal Trade Commission has charged the Coleadium, Inc. affiliate network which uses the name “Ads4Dough,” and its owner, with recruiting affiliate marketers that made deceptive claims on fake news sites to promote acai berry supplements, and so-called “colon cleansers,” as weight-loss products. According to the...
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U.S. Government — Good marketing is critical to the success of your business. Marketing has many dimensions, including market research, pricing, advertising, packaging and labeling, distribution and customer service. Investing in a good marketing plan will generate excellent returns. But there’s more to a winning marketing plan or advertising campaign than a profitable product...
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The Washington Times, a 27 year old newspaper, is gutting its staff of 40% of their employees. The entire staff of photographers were terminated. Also, the sports section will be eliminated. “Our market-based, forward-looking plan is both a response to the recessionary economy, continued downward financial pressures on the news industry and our transition...
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How can a company best advertise to their target market? There are quite a few different ways. For instance, being associated with relevant content can help bring in the appropriate eyeballs. A rester aunt that sells organically produced food might benefit from being associated with a “green” or environmentally friendly website. More often than...
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FAQ’s: A Guide for Small Business Excerpts from the Federal Trade Commission Internet Advertising Is advertising on the Internet subject to the same laws as other advertising? Yes. Ad claims on the Internet must be truthful and substantiated. Visit Advertising and Marketing on the Internet: The Rules of the Road for more information. Dot...
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“If I were starting life over again, I am inclined to think that I would go into the advertising business in preference to almost any other. The general raising of the standards of modern civilization among all groups of people during the past half century would have been impossible without the spreading of the...
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Why should I care if our website is accessible to all consumers? 1) It might be the law. Depending on who you do business with, it might be the Federal (USA) law that your website is ADA compliant Americans With Disabilities Act). Also, it could be the law in the state(s) or foreign nations...
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by MyAdvertisingMarket.com Gaining traffic to a website is a progressive process. When you start from scratch, it can take a long time to gain momentum. If you want to build traffic faster, it helps to work with a well established business network. For instance, if you place your information on a domain that has...
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by MyAdvertisingMarket.com Does your site rank high in search engine results? There are many factors that determine how easy it is to find a website on the Internet. Search engine traffic is only part of creating a meaningful Internet presence. However, most of the elements that make a website easy to find are also...
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